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A quick glance at the website ranking checklist in 15′

I’ve compiled a 15 minutes checklist which will help you in setting your goal for higher website rankings in all the search engines. It includes both the positive and negative factors. I’ve sorted out the factors in descending order of importance.

Website Ranking Checklist

Positive Factors Negative Factors
Keyword presence in page title tag <Keywords> Keyword stuffing in pages
Keyword presence in page URL
Keyword density in page text
Keyword in H1 and H2 headings
Keyword in the beginning of page
Keyword in image ALT tags
Keyword in page Meta tags
Anchor text of inbound links <Links> Outbound links to bad neighborhood
Origin of inbound links Cross-linking
Links from similar sites Many outgoing links
Links from .edu and .gov sites
Anchor text of internal links
Relevant Description in Meta Tag <Meta Tags> Refresh Meta Tag
Relevant Keywords in Meta Tag
Absolute unique content <Content> Pages with Duplicate content
Good update frequency Invisible text in a page
Age of content Making Doorway pages
Poor coding or design
Website Accessibility <Misc. Factors> Misused Redirects
Website Sitemap (html & xml) Flash
Total size of website Hosting downtime
Age of website
Top-level domain (TLD)

Some of the terms mentioned here require a detailed study to understand their importance in the search engine optimization techniques. Apart from that, always try to make a page for the user benefits. It will make search engines happy and they will rank you better for the good user experience from that page.

If you find any other strong factors which affect website ranking, don’t hesitate to share with me and I’ll put it right here with your name and url.

I’m not god. I may miss something. :)

Bye friends……


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6 Comments»

  1. Comment by Rhituparna — February 29, 2008 @ 11:06 pm

    This is indeed a very good platform to know more about SEO.And myself being a professional content writer would be glad to inform you that such a place is a perhaps the best medium to acquire more knowledge about such things .Thanks a lot Arindam…Eagerly waiting for more such apt, genuine and informative guideline…

  2. Comment by Shimul — February 29, 2008 @ 11:29 pm

    This is really very informative post. This post will be very helpful for newbie. If you provide some more details about such SEO terms then it will help others to understand those SEO terms easily and your blog will become a great resource for those who want to know basic things about SEO. I hope this will happen soon.. :)

  3. Comment by Abhijit — March 1, 2008 @ 12:16 am

    Nice post…really helpful. I have one query…is it a negative factor for a page if it has any irrelevant link (not a bad link but not related to that page).

  4. Comment by Antara — March 1, 2008 @ 12:35 am

    The post was really quite informative..
    A great insight about SEO.

  5. Comment by arin2u — March 1, 2008 @ 1:22 am

    Thanks all of you for your appreciation.

    To Rhituparna >> i’ll try definitely to do that after managing my daily routine. :)

    To Shimul >> yes Shimul, i’d have explained the terms mentioned here but my post title contains ‘in 15′. ;) I’ll do that in my upcoming posts.

    To Abhijit >> It won’t be a negative factor but the link will generate a very little value to your target page.

    I’m very happy. Got one suggestion from Shimul. I’ll review it.

  6. Comment by Imran Raza — March 12, 2009 @ 11:56 pm

    Good tips for SEO

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