Basics of link building - transforming into a book
By arin2u | February 24, 2008
Topics: Internet Marketing, Search Engines | No Comments »
I hope most of you know about link building and its importance in the world of internet marketing. There are plenty of resources available on the web which teaches about link building. From my work experience, I’m trying to document the basics of link building and transform it into an e-book form. I’m making it short and easy to understand for you. I hope this e-book will enable you to start of your initial link building campaign effectively.
1) Why to depend on the SEO companies for getting incoming links?
2) Why to invest dollars on link building campaign?
I always believed in “Do-it-yourself” link building as you can be the best judge of your requirements and capabilities. I’ve not planned for the title of the book till now. You may know it in the next update. 
You may now question why to read your book as there were plenty of resources available online and offline. The reason is I’ve tried to collect and document all the required information chronologically, thus making it a complete non-commercial resource only for acquiring knowledge. so Please wait…..
basics of link building, DIY link building
Technorati Tags: basics of link building, DIY link building
I’m back in blogging….
By arin2u | February 12, 2008
Topics: About Me | 2 Comments »
I’m back in blogging after couple of months with daily busy schedule. After finishing my work now I manage to make time for blogging. There were so many considerable changes happened in my niche fields. Now I have to go back foot and recollect everything. What about all my blogger friends? I feel like they always do well. I hope I will also continue doing good with blogging and sharing information and knowledge.
8 elements of a good blog theme or template
By arin2u | November 10, 2007
Topics: Web Design | 8 Comments »
In the web, there are lots of websites that provide free themes/templates for blogs. When you browse them, you may be confused while choosing one for your blog. There are some which attract your eyes with great color combination. Some may be designed as per the technical requirement. Some are full of colorful images. The requirement changes with the objective/purpose/subject area of blog. But there are some common elements of a perfect theme or template.
From human perspective:
1. As many of you know that visitors don’t read contents of a page. They simply scan it at a first glance. So you need to represent your content in such a way that user can find easily what they are looking for. For that, your theme/template should have:
- Good visible navigation.
- Systematic ordering of information in a logical way.
- Use of different font style and font faces.
- Use of proper colors and style to differentiate between two objects.
- Use of brightness/darkness of objects and background.
- Good neat and clean appearance at first glance.
2. A blog theme/template provider should have plenty of room for the users feedback. If they are able provide prompt support to the users and make continuous improvement in the look and working of the the theme/template, the users will be happy.
From technical perspective
3. HTML and CSS validation is just like keeping the code of your theme/template syntactically correct. To check if the html is validated, use W3C Validator and CSS validator to validate style sheet. It’s difficult to say if it is required for search engines or not because a number of top ranking websites do not have validated markup and css. But search engines can read CSS. So you can stop them catching you spamming (by hiding your text) with the css.
4. The theme/template you choose should have good compatibility with different web browsers specially the popular ones like Internet Explorer, Firefox, Opera etc. People also use different screen resolution (most viewed: 1024×768) for viewing web pages. For that, a liquid layout (that fits well in any resolution) will be an ideal one for increasing the usability.
5. A good theme or template has verbose comments in the code section to understand the starting/ending and reason for using the section. Perhaps you may need to change something after 1 year, you can be sure of where you are making the change based on the written comments.
6. If you are using wordpress blog, check if the theme is widget-ready. This option will help you adding/modifying/deleting contents easily.
7. A good theme always has a customized 404 page. You can get an idea of visitors experience when they land up to a 404 page. You can always put a search box and a contact form in that page to help visitors navigate to your other pages.
8. A good theme should have a search-engine friendly layout to help better indexing of a page. If you want search engines to crawl you keyword specific content to meet the keyword proximity demand.
Technorati Tags: blog theme design, elements of good theme, arindam
My birthday
By arin2u | November 2, 2007
Topics: About Me | 2 Comments »
Hey! yesterday was my birthday. The whole Grmtech family was celebrating my birthday, wishing me with lovely words. My colleagues were taking photos and making fun. It was so touchy that went straight to my heart. Grmtech is a happy family.
See for Photos
Technorati Tags: my birthday, arin2u birthday, arindam
Are blogroll links in blogs crawlable by Search Engines?
By arin2u | October 15, 2007
Topics: Search Engines, Tech Talks | 6 Comments »
If I ask you
Do search engines crawl blogroll links?
What will be your answer? Probably
yes
As blogs are becoming more popular, many sites are providing utility features like the one I’ve found. Blogrolling.com gives widget to automate the linking process through javascript. The concept is when you create your profile and links there, they will provide you with a small javascript code. If you add that code in multiple blogs, all your blogs will be updated at a time with those links. It’s that simple to manage your blogrolls.
But my friends, Be Aware!
those links are not crawlable by the search engines if you are pretty conscious about SE rankings and getting link juice out of those links. For example, visit http://wealth-and-money.blogspot.com/ and look for “More To Explore!” links at the bottom of left sidebar. Also check the code for this javascript.
Technorati Tags: blogroll links, search engine crawlable links, javascript links, arindam
This is Arindam aka arin2u. I love blogging and I do it in simple ways. I like learning new things. SEO, internet marketing are my niche fields.
